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Politics

Uhuru Fires Dennis Itumbi, PSCU Team Kicked out of Statehouse

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Former Director of Digital communication Mr.Dennis Itumbi

Former Director of Digital communication Mr.Dennis Itumbi

Following consistent complaints from online and offline users over poor communication strategies, President Uhuru has eventually disbanded the Itumbi led a team. According to the memo signed by the deputy head of Public service, the directors were shown red card over concerns of unstructured communication and a series of gaffes.

The affected directors include The Senior Director Public Communications, Minyori Buku, Digital and Diaspora Communications Director, Dennis Itumbi, Head of Messaging docket at the Presidency, Eric Ng’eno and James Kinyua, who handled the Branding and Events Directorate in the Presidential Strategic Communication Unit(PSCU).
Reports also indicate the disbanded team has since been denied access to State House.

Manoah Esipisu retains his position as the State House spokesperson and head of communication.

According to insiders, there has been a mileage disconnection between the Itumbi’s team and Manoah’s. Critics have maintained that PSCU was an amateurish team and often used for pushing propaganda and unjust wars. The latest being the response to NY Times and Nominated senator Njoroge on 2022 COMMENT.

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Veteran journalist Macharia recently described the unit as forever snapping at its heels. In a punchline directed at them, Gaitho slammed, “there’s more to communications than insults and big words.” PSCU is known for giving anger field statements primarily oriented towards the opposition. Communications analysts have faulted their strategies.

According to a highly placed source, the Presidency was concerned over the increasing cases of unstructured communications that have been sent out in the recent past.

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PSCU will, however, according to State House, be reconstituted in the shortest time possible, with emphasis on more organised communication.

Elsewhere, from those close to Itumbi and team, the disbandment has been rushed following their opposition to the recommendations of the National Security Council to have the social media sphere be regulated. The council is plotting on implementing stiff regulations on online users as the country goes to elections next year. Itumbis have been arguing that such policies need public participation to draft contrary to the NSC recommendations.

Those in the circles say Itumbi and PSCU team can come in handy in discharging propaganda agenda a critical campaign tool that will come in handy for the Jubilee team. There are high chances the disbandment is a strategic move to relocate the team to another communication organ in the campaigns secretariat

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