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Directline Assurance

3 articles
Business

Ruto-Linked Amaco Wins Billions in Matatu Insurance Cover, Cutting SK Macharia’s Dominance

A dramatic shift is reshaping Kenya’s lucrative matatu insurance market, with Africa Merchant Assurance Company (Amaco) – an insurer with ties to President William Ruto’s family – capturing billions of shillings in business at the expense of media mogul SK Macharia’s Directline Assurance. Insurance Regulatory Authority data reveals that Amaco has more than doubled its […]

Business

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